While larger companies need a band of product marketers in order to produce the best results, smaller companies or startups might run with a solo act. But what if your company size is somewhere in the middle? It’s a fine balance to figure out how many product marketers you need, clearly define the role product marketing plays in your organization, and gain support from other company stakeholders. During this workshop we will talk about the critical roles on your PMM team, PM to PMM ratios, and scaling for business needs.