Emotive messaging enthusiast and outside-in marketing advocate, Taryn brings 15+ years of SaaS experience as Senior Director of Product Marketing at Workiva, leading the Portfolio Marketing Team. Taryn specializes in combining strategy, storytelling, and execution to build brands, audiences, and revenue. She is passionate about creating high-performing teams in fast-paced environments that exceed operational targets through her high emotional intelligence, bold decision-making, and optimism to tackle new challenges. Current responsibilities that she leads include messaging & positioning, integrated marketing strategy, brand and platform strategy, and the buyer experience including personas.